Inspired by nature
Beyond the distant horizons, between the azure waters of the North Atlantic, was born a daring idea full of conviction. An idea that emerged in the bustling streets of Montreal, where Paradigme, born from the vibrant energy of this city, found its roots. 🇨🇦
Our mission: To make entirely natural clothing, in the most ethical and eco-responsible way possible.
After a few twists and turns, we decided to come back to live in France. And our mission crossed the ocean with us to take root in France. 🇫🇷
The ocean that separated us became a bridge, a link between two worlds, between two cultures, between two visions. A vision of sustainability, ethics and beauty. 🤍
Welcome to the world of Paradigm, where the waves of the ocean guide us towards a brighter, more sustainable and more united future. 🌿
Inspired by nature
Immerse yourself in the exclusive world of Paradigme, where style blends harmoniously with respect for the environment.
Our collections are made from certified natural fabrics and are proudly made in France.
Featuring an irresistible simplicity, our creations combine comfort and lightness for an incomparable experience.
The soft and pleasant materials will envelop your body with unparalleled elegance.
At Paradigme, transparency is our commitment, we want to share with you the composition and origin of our raw materials, because each fabric tells a story of excellence and trust.
First of all, did you know that fashion is:
1.2 billion tonnes of CO2 generated each year by textile production
20 million tonnes of chemicals used in fabric production every year
20% of industrial water pollution
Industry
Always more clothes and less and less expensive. The success of ready-to-wear has revolutionized the way we buy clothes, but has made fashion one of the most polluting industries on the planet.
To date, the demand for ready-to-wear clothing requires overproduction from industry leaders, leading to the excessive use of chemical additives to speed up harvests and maximize sales.
These toxic products remain anchored in the fiber of these clothes for a long time, even once washed. They can cause allergies, skin reactions, itching or even irritation.
Every year around the world, thousands of people die from toxic products present in production chains.
It's time to review the way we consume!
Our mission
We want to promote more responsible consumption and fight against the exploitation of human and natural resources. Our mission is to manufacture natural clothing exclusively in France.
To achieve this goal and limit the damage inflicted on our planet, we create clothing cleanly, locally and ethically.
How?
By selecting good local partners and using the best natural fabrics in the country. At Paradigme, everything is done in France:
- Clothing design
- Patronage and sampling
- Gradation and digitalization
- Knitting of our organic fabric (GOTS certified)
- Dyeing, pre-washing and pre-shrinking of fabric
- Cut pieces from fabric rolls
- Manufacturing and finishing
- Logo embroidery
- Preparation of commands
Proximity with our various partners allows us to regularly control the quality of production and ensure its traceability.
In order to boost the local economy and encourage its workers, we partner with local artisans to carry out the different stages of our production.
This also allows us to limit our environmental impact such as our carbon footprint.
